Before coaching, I spent two decades in executive roles across professional sports, retail, and hospitality shaping fans experiences, scaling strategy into impact, and turning merchandise into storytelling magic. From the outside, it looked like a dream.
But inside? I was tired. The kind of tired that sleep doesn’t fix. Over-functioning. Chasing worth in the form of wins. Slowly becoming a stranger to myself.
Then everything shifted. The job ended. The identity cracked. And suddenly, all the noise stopped.
No title. No schedule. No roadmap.
Just space.
And in that space, I found something I didn’t even know I was missing: myself.
Unsettling? Yes. Transformative? Also yes.
What started as a pause became a turning point. I began writing again. Coaching. Traveling. Asking different questions. Living on purpose. I stopped performing leadership and started living it. Calm. Clear. Connected.
These days, I help other leaders do the same. Ditch the burnout. Lead with heart. Create a rhythm that actually works.
Whether you’re here to deepen your leadership, build a culture your team wants to be part of, or spark unforgettable customer moments, you’re in the right place.
Because when you lead from who you really are? That’s when the good stuff happens.
Human. Grounded. Surprisingly fun.
Welcome to Bunabeesi.
MEET JILL
Coach. Creative. Former retail exec turned leadership whisperer with a healthy obsession for ‘80s alternative, dogs, and finding meaning in the mess.
People always ask: What’s a Bunabeesi?
It’s a mashup of my two dogs’ nicknames, Kahuna Buna and Khaleesi Beesi, and a reminder of the joy that comes when you stop sprinting through life and start dancing in your kitchen again. (Bonus points if it’s to The B52’s.)